Sales Development Programme
DEVELOP YOUR VALUE PROPOSITION
GAIN CLARITY AND CONFIDENCE TO PROSPECT AND PRESENT TO POTENTIAL CUSTOMERS
This programme is delivered as a series of two workshops and a one-to-one coaching session. The sessions are completely hands-on practical sessions working on the individual business of each attendee, with structured action plans that cover each topic. These sessions are designed for busy owner managers of small businesses.
The workshops and one-to-one coaching sessions to achieve these outcomes are outlined below:
Workshop 1:
Introducing yourself and your business
Exploring your challenges
Establishing coaching partnerships
Skills, Knowledge, Attitudes
The 2 E's of Exposure - Exposure and Effectivenenss
Who's agenda are you on?
Solution Presentation
Developing an understanding
Creating your Value Proposition
Your Business Commitments
One to One Coaching Session:
Review your sales action plan based on worksheets provided during Workshop 1 and to discus and work on any challenges you may be facing.
Workshop 2:
Project Midpoint Feedback
Reviewing Your Business Commitments
Presenting Yourself and Your Business
Gaining Client Commitment
Resolving Objections
Use of CRM systems
Further Developing Your Value Statements
Website Sales Message
The Psychology of Sales
Setting and Maintaining Activity Levels
Going Forwards - Further Business Commitments
The emphasis is that you will be working on your business, (case study material does not form the basis) – so everything you work on can be taken straight back and applied to your own business.
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Web: www.catalystcpd.co.uk |